Newswasher is a project developed in a playful, economical and practical perspective. The idea is to market in limited edition an ancient technique to wash the windows that has been lost over the years. Newswasher explains to people how to proceed and informs them about the benefits of recycling paper. The technique distributed to members of the public in a fun way is effective, economical and environmentally friendly. Finally after using Newswasher, the user has understood the process and can apply it down to the newspapers he receives in his mailbox. So the project is on the one hand, opposed to the consumer society but definitely adds a step to the short life of newspapers.

Production : Grenz-Echo (limited production)

Materials : paper

Year : 2009

Photo : © Aljocha Hamerlynck

> > >